Who has taken the Facebook Home plunge since its grand induction into the Android device reality on April 12th? If you’re asking yourself what exactly is Facebook Home, look no further. It’s basically the next wave of technology to make your lock screen a giant scrolling newsfeed from your favorite social media site, Facebook. Messages, IM chat, videos, pictures, and the latest and greatest news posts can all be found at the touch of your home screen.
I thought for this blog topic, I’d try to appeal to my followers that are sports fanatics! Even if you’re not a sports fan, it is hard not to turn on the television in late March/early April and get suckered into watching the final few seconds of a neck in neck basketball game in the craziness of March Madness.
As you have probably noticed, there are endless rules associated with the tournament, designed to cover even the most miniscule infractions. Surprisingly enough, even though you would think these rules extend into social media, they are still yet to do be defined when it comes down to how to deal with the issue of student-athletes and social media.
It is a well known fact that to remain competitive, stores must utilize social media sites for marketing and promotions for consumers to purchase new, as well as aged, products.
Do you find that you are making online purchases through your favorite social media sites? To clarify, what I am asking is when you view an ad on Facebook that displays a coupon for Bath & Body Works, Starbucks, or another favorite store; do you immediately click on that ad to get the coupon? Or do you find yourself driving to the closest store to venture around and see if anything new captures your attention? Is it just as convenient to go to the store’s website for a direct purchase?
Do you get anxious when you think you are missing the latest Facebook newsfeeds or tweets from your besties?
According to a recent State of Social Media study released by Harris Interactive and MyLife, 62% of adults who belong to more than one social network “keep an eye” on their networks daily; and 40% said they’d rather get a root canal or spend a night in jail than give up their social networking profiles!
If this sounds a little too familiar, it may be time to start that social media diet plan.
In my opinion this is an obvious yes, but you’d be very surprised with how many people are still afraid to cross over to the social media era.
“Businesses that use the Web are growing 15% faster than those that do not. That’s the reality now,” said Susan Sobbott, President of American Express OPEN, in closing her lunchtime panel discussion at The New York Times Small Business Summit.”
In a recent article that I had read, three businesses gave their opinions on how social media can make all of the difference for a small business. The following is my perspective on their stories. Read More
As the business world jumps further and further into the virtual world of the internet, it is often forgotten that the purpose of going “on-line” is to grow and develop our businesses.
Take a step back and re-evaluate your “on-line” goals and ensure you are utilizing your online presence to accomplish them.
Social Media is everywhere you go and try as you may, you just can’t seem to get away from it. It seems everywhere you turn there are people posting, liking, tweeting, connecting and following. With all the attention it enjoys, small business owners can start to feel pressure to conquer the social media world. And, while social media provides an excellent opportunity to reach customers, sometimes small business owners make serious mistakes that can cost them followers, likes, connections and even customers. Here are five common social media oversights for small businesses.
Google+’s growth exceeds expectations!
Google+ is expected to hit 400 million users by the end of 2012 based on an expected 625,000 new users per day.
By the end of 2011, Google+ had grown from 10 million users on July 13th, 2011 to 62 million users by December 27, 2011. In 2011, social media experts were predicting it would have more users than Twitter & LinkedIn in a year, and may even reduce the number of active Facebook users.